Bloomberg —
Print & Editorial Design
Art Direction, Graphic Design, Production, Oversight
This body of work includes print and editorial design projects created for Bloomberg initiatives spanning education, research, and global markets. The projects required translating complex subject matter into clear, accessible narratives while maintaining Bloomberg’s rigorous brand and editorial standards.
For Bloomberg for Education, I designed a university-facing brochure introducing students to Bloomberg’s data, tools, and real-world applications. The work included concept development, art direction, and production oversight, as well as leading an on-location campus photoshoot to capture authentic, student-centered imagery. The final piece balanced typography, photography, and layout to communicate credibility without formality, supporting an educational message grounded in practical experience.
For Bloomberg New Energy Finance (BNEF), I worked on rebranding and marketing collateral following its integration into Bloomberg LP. The project focused on aligning an established research organization with Bloomberg’s visual ecosystem while preserving its authority in clean energy and emerging technologies. Deliverables spanned brochures, event catalogues, environmental graphics, out-of-home placements, advertisements, presentations, and digital assets. Across both initiatives, the emphasis was on clarity, consistency, and scalability — creating editorial systems that could flex across audiences, formats, and global contexts.