VidMob —
Visual Development
& Marketing Assets

Art Direction, Graphic Design, Production, Illustration, UX

I worked on visual development and marketing initiatives for VidMob during an early stage of the company’s growth, contributing to the shaping of its brand and user-facing experiences. VidMob’s platform focused on making professional video creation accessible to a broad audience, and the work required balancing clarity, approachability, and credibility across both product and marketing touchpoints.

Over the course of the engagement, I developed a wide range of brand and marketing assets, including onboarding tutorials, UX and UI explorations, event and environmental graphics, sales collateral, printed and promotional materials, email campaigns, and web-based experiences. The breadth of the work allowed for a highly integrated approach, applying illustration, motion, and graphic design in service of a cohesive and evolving brand system.

The projects shown reflect hands-on involvement across disciplines, supporting VidMob’s positioning as both a creative tool and a technology platform. This work emphasized adaptability, experimentation, and visual consistency during a formative period, helping establish a foundation that could grow alongside the product.